I've spent the past 3 months insanely invested in Pizza Hut and I can honestly say I am so glad I will never spend another minute thinking about how Pizza Hut should market their brand to boost digital ordering. I don't ever want to talk about sharing. Or pizza really. I can't even eat pizza anyways.
Advertising is great. It's weird, it's fun, it's hard. I've never completed anything more difficult in my life. It requires a lot of thinking and logic and creativity.
....
I wrote that after finishing the National Student Advertising Competition under the American Advertising Federation. A lot of fancy words, I know. We won 4th (a complete miracle I tell you, no matter what anyone else on my team says) But advertising is fun. I think I idealized the whole process more than I actually enjoyed it; I feel my sense of accomplishment came more from just finishing the book and putting together nice fonts, photographs, and matching color schemes, and less from solving a possible 'business issue' and 'reaching customers'.
And for many moments throughout my sophomore year I was sure I would love doing advertising for the rest of my life.
But then I failed to get an internship at any agency over the summer. Was it my lack of passion? My lack of experience? I thought I had it in the bag: a stellar GPA, great club experience, well-thought out cover letters, and numerous informational interviews.
Yes, I am glad I can serve my church this summer with 'marketing' and other design work. Yes, I know God has humbled me that I need to recognize that my talents and accomplishments are all in service and glory of Him.
But maybe He was trying to show me something?
"Now listen, you who say, "Today or tomorrow we will go to this or that city, spend a year there, carry on business and make money." Why, you do not even know what will happen tomorrow. What is your life? You are a mist that appears for a little while and then vanishes. Instead, you ought to say, "If it is the Lord's will, we will live and do this or that." James 4:13-15It's been awhile since I asked if anything I planned/dreamt was the Lord's will.
So as I consider new career paths (again) this summer, here's to seeking God's will. Wish me luck.
the end.
06.20.15
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